Benetton Building, Teheran
International Architectural competition
"Site B"

The main focus of the design is to attempt to mediate a solution that satisfies two contradicting forces; one is the linear axis of the street and the importance of defining a clear urban street edge, while the other is giving emphasis to creating a building that is a destination by its own architectural presence. These two contextual forces push in two different directions; one asks to emphasize the avenue leading to the square while the other asks for a building that advertises its own congregational space to the passers by. The solution is a playful arrangement of masses and linear planes that wrap around in opposite directions while creating open outdoor spaces for the upper floor users. These planes have dual characters one is a solid exterior clad in a dark stone contrasting a light filled internal animated with the use of sun shading devices.

The linear planes also help control the microclimate, their extension beyond the window line act both as a thermal mass to take advantage of the temperature swing between day and night, as well as acting as solar shade, blocking the high summer sun and allowing in the low winter sun. The use of vertical louvers on the west façade also helps control the solar heat gain from the setting sun. The alternating direction of the linear planes creates outdoor public spaces used by the office users, promoting a vibrant & collaborative work environment. The landscaped roof gardens also help buffer the noise from the street. All services and service access are located below grade; this maximizes the ground floor for retail space which enlivens the streetscape.